Our vision is a track and field media landscape where those covering the sport more fully reflect and resemble the athletes competing in the stadium: youthful, diverse, and innovative.
It is a landscape that revolutionizes both the way the story of track and field is told and where it is told—on both established sports platforms and new ones. When the narrative is richer and more creative, it attracts different, broader, and younger audiences. 

When you grow the audience, you grow the sport.
Chris Chavez poses with Raven Saunders at the 2021 Nike Prefontaine Classic after an interview for CITIUS MAG. Chavez is the driving force behind The Magic Boost.
Photographer: Johnny Zhang
Dana Giordano of the More Than Running podcast interviews Liz Dolan about her career and her work on the Board of Directors for the World Athletics Championships Oregon22.
Photographer: Johnny Zhang
Booster Tiara Williams was hired as a content creator for the World Athletics Championships Oregon22, focusing on athlete stories in the mixed zone and showcasing stadium experience in the stands. Here, she brought her charismatic energy to the youth parade of nations that opened the event.
Photographer: Howard Lao
Booster Dominique Smith gains insights from NBC’s Sanya Richards Ross in an interview for his podcast Lactic Acid.
Photographer: Johnny Zhang
Sha’Carri Richardson is interviewed at the 2021 Nike Prefontaine Classic press conference, where the presence of many Boosters changed the dynamic of the traditional media scrum.
Photographer: Johnny Zhang
The Magic Boost Class of 2021 at Hayward Field.

(Top L-R) Hannah Borenstein, Emma Zimmerman, Nikki Merrill, Katherine Burgess, Dominique Smith, KaDeem Wynn, Dana Giordano, Matt Wisner, Ben Crawford (Bottom L-R) Tiara Williams, Joshua Potts, Aaron Potts, Matthew Parker, Johnny Zhang (Not pictured Elizabeth Hernandez and Ben Weingart).
Photographer: Johnny Zhang
The Magic Boost Class of 2022 at the Bowerman Sports Science Center at Hayward.

(Top L-R) Johnny Pace, Elijah Agurs, Sheridan Wilbur, Diana Ramos, Cole Pressler, Jasmine Todd, Anderson Emerole, John Larracas (Bottom L-R) Jay Bendlin, Alex Andrei, Jillian Michales, Sam Farris (Not pictured Katelyn Hutchison).
Photographer: Johnny Zhang
"Meet The Magic Makers"